A guide to one of the most successful mobile sites in the world. Weather.mobi packs a lot of value into a tiny package.
In this short video tour, Louis Gump, their VP of Mobile, takes you on a guided tour of the site, showing how it makes the most of the limited screen real estate – including video, maps, sponsored content and user tools.
Says Louis: “We believe mobile web is the hub of the user experience for weather channel users.”
(NB: the desktop version of this page contains a video)
The Weather Channel’s weather.mobi site was an early pioneer in mobile web and one of its most acute practitioners. With 7-9 million unique visits a month (and growing fast) they're clearly getting something right.
Louis Gump, VP Mobile for The Weather Channel Interactive, gives us a quick tour of the hugely successful weather.mobi site.
(NB: the desktop version of this page contains attachments)
