When top creative agencies tell clients to skill-up in mobile, brands will react, but where will they find the skills?
Saatchi & Saatchi's Tom Eslinger advocates recruiting people who understand and get excited by mobile – but are there enough of those to go round? more...
How to be a mobile winner at FIFA World Cup: follow the pros
All marketers planning to jump on football (soccer)'s mobile bandwagon over the next six months must look at how football clubs and seasoned mobile marketers engage mobile fans. With tips from the experts. more...
Mobile metrics reports from ad networks: how they stack up
Some mobile metrics reports are a showcase for ad networks' know-how with lots of useful free trend data on mobile advertising – other networks take note. more...
Carnival of the Mobilists #206
Welcome to the Carnival – as mobiThinking plays host to the weekly round-up of the best in mobile blogging. more...
Why is Apple buying mobile ad network Quattro Wireless?
Apple/Quattro and Google/AdMob: why it's not war more...
Dear FTC, if you probe Google's purchase of AdMob, please end speculation: give us real market share of mobile ad networks
mobiThinking's note to the FTC. "The proposed acquisition has provoked a fair amount of speculation and estimates about the share the combined company would have of the mobile ad network market. more...
Crystal ball gazing (part 1): The MMA's predictions for 2010
As the year draws to a close, every mobile pundit and their dog rolls out their predictions for 2010. Ignore all of them except industry associations and analysts. more...
What’s the best mobile ad network for you? 10 more important questions than: what’s the biggest?
Since when was biggest best? Why size is the last consideration when picking an ad network. more...
10 things you should know about mobile in India
Here are 10 fascinating facts about India, submitted by Rajiv Hiranandani, co-chair of the MMA India and Mobile2Win. more...
